Welcome to the September edition of the Userfocus usability newsletter.
Feature Article: Why you shouldn't ask "Why?" in a usability test
This year marks an important anniversary for people who moderate usability tests. In a classic study carried out exactly 30 years ago, psychologists showed that people are very poor at explaining the reasons behind their choices. This is why usability tests focus on what people do, not on what people say. So why do so many usability test moderators continue to ask participants, "Why"? Read the article in full: Why you shouldn't ask "Why?" in a usability test
Usability Training: Now Booking
Web Usability Training, Oct 2-3 2007, London
For web designers who want hands-on experience with usability tools and techniques, "Web Usability" is a 2-day immersion seminar that shows delegates how to boost sales and conversion rates, increase usage and improve customer satisfaction. Unlike shorter introductory courses, this in-depth workshop covers the entire design and development lifecycle. More information about this training course: Web Usability training.
How to carry out a usability expert review, December 10, 2007, London
For people in design teams who need to spot usability problems in prototypes and finished products, "How to carry out a usability expert review" is a 1-day seminar that teaches delegates cost-effective methods to evaluate designs. Unlike courses in usability testing, this seminar teaches delegates how to find and fix usability problems without involving end users. More information about this training course: Expert review training.
Web Usability: An Introduction to UX
June 10-11, London: Get hands-on practice in all the key areas of usability, from identifying your customers through to usability testing your web site. More details
Download the best of Userfocus. For free.
100s of pages of practical advice on user experience, in handy portable form. 'Bright Ideas' eBooks.
Every month, we share an in-depth article on user experience with over 8,000 newsletter readers. Want in? Sign up now and download a free guide to usability test moderation.