Userfocus Usability Newsletter, February 2014

Welcome to the February edition of the Userfocus usability and user experience newsletter!

Message from the Editor

These days I find myself working increasingly with teams struggling to make user experience work within Agile (specifically Scrum) environments. What turns out to be interesting is that although the development methodology is new, many of the problems are familiar. For example, since the dawn of product development, design teams have wrestled with the question of which functions to deploy first. In Scrum, they call this prioritising the product backlog. This month I’ve written an article on how we can apply the notion of red routes to answer that age-old question: what should we work on first?

I hope you find the article useful.

David Travis

Feature article: How red routes can help you take charge of your product backlog

"Design is easy," writes branding expert Marty Neumeier. "All you do is stare at the screen until drops of blood form on your forehead." One element that makes design difficult is a lack of constraints. Focusing on your product’s red routes provides the key constraint you need to ship a high value product from version 1. Read the article in full: How red routes can help you take charge of your product backlog.

What we’re reading

Some interesting usability-related articles that got our attention over the last month:

Like these? Want more? Follow us on Twitter.

Usability Training: Now Booking

Web Usability: An Introduction to User Experience, May 12-13, London.

A fast-paced, 2-day immersion seminar that shows delegates how to boost sales and conversion rates, increase usage and improve customer satisfaction. More information about this training course: Web Usability: An Introduction to User Experience.

User Experience quotation of the month

“A picture is worth a thousand words. An interface is worth a thousand pictures.” — Ben Shneiderman.

Hungry for more?

Read previous newsletters.


Foundation Certificate in UX

Gain hands-on practice in all the key areas of UX while you prepare for the BCS Foundation Certificate in User Experience. More details

Download the best of Userfocus. For free.

100s of pages of practical advice on user experience, in handy portable form. 'Bright Ideas' eBooks.

UX newsletter

Every month, we share an in-depth article on user experience with over 10,000 newsletter readers. Want in? Sign up now and download a free guide to usability test moderation.

Newsletter archive

Look back over previous newsletters in the newsletter archive.


Our services

Let us help you create great customer experiences.

Upcoming courses

We run regular training courses in usability and user experience.

Get free email updates

Join the thousands of other people who get their monthly fix of user experience insights from Userfocus and get a free guide to usability test moderation.